Pricedown Black Regular
Designed by Ray Larabie
| Font Name | Pricedown Black |
| Style | Regular |
| Category | Display |
| Designer | Ray Larabie |
| Copyright | © 1998-2024 Typodermic Fonts Inc. |
| License | Free for Personal Use |
| Total Character | 1049 |
| Recommended Line Height | 1.2 |
| Ascent | 1000 |
| Descent | 200 |
| Units Per em | 1000 |
| Total Vertical Range | 1200 |
| Max Advance Width | 1554 |
| Max Advance Height | N/A |
| Underline Position | -133 |
| Similar Fonts | Chalet, House Industries, Video, Egyptian Bold |
Pricedown Black Regular Font Details : Font Free Download
Pricedown Black Regular is a heavy, stylized display typeface designed by Ray Larabie of Typodermic Fonts. It is most famously recognized as the primary font used for the logo of the Grand Theft Auto (GTA) video game franchise. The design is a revival of a 1970s-era lettering style that gained prominence through its use on the legendary game show, The Price is Right. The font features bold, chunky letterforms with distinct curves and an iconic tight kerning style that commands attention.
Over the years, Pricedown has evolved from a niche television-inspired font into a global pop-culture icon. Its Black variant offers the maximum weight in the family, making it ideal for high-impact titles and branding. The typeface captures a specific retro-cool aesthetic while maintaining a sense of action and urban grit. Today, it remains one of the most downloaded display fonts in the world, frequently utilized by designers looking to evoke nostalgia or the high-stakes atmosphere of professional gaming and entertainment media.
Pricedown Black Regular Best Uses
Perfect for title screens, logos, and UI elements in action-oriented video games.
Ideal for creating strong, recognizable identities for YouTube channels or tech brands.
Works best in large sizes for posters, flyers, and digital banners.
Great for t-shirt designs and apparel that require a bold, urban aesthetic.
Pricedown Black Regular Glyphs